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with a PulseThe political yard sign, while seemingly antiquated in the digital age that we live, is a trusty, highly effective way to earn name recognition, get a message spread, and to earn an unparalleled cost-per-impression benefit.
The point – visual displays convey more than written or verbal cues do. That is the power of the picture. The power to influence voters.
As a testament to the campaign’s cultural significance, a set of signs was donated to the Smithsonian, where it still resides to this day.
The polarization between Donald Trump and his supporters vs Hillary Clinton and her supporters was astonishing. Sign stealing became rampant at that time, and the soon-to-be president was a major target of yard sign theft.
Low information voters need more than just facts. They need the truth. But the truth requires research and an informed decision. It’s complex. It’s time consuming. Our lives are 130 characters on Twitter.
Remember in 2000, when George W. Bush won the presidency in large part due to the minuscule amount of 537 votes in Florida? Let that number marinate in your mind for a minute, then think about the ramifications of what 1,000 more votes can do for you.
If you’re a candidate seeking office, utilizing cheap political yard signs is a highly effective way to go. There is a tangible aspect to these little corrugated plastic rectangles that has a lasting impression. Think about going the route of a TV or radio ad…the cost can be high, and your message is gone in […]
They Do Have a Place in Your Campaign Budget: While not really an expensive medium for campaigning, maximizing your purchase of political yard signs is something you want to think about. Generally, cheap political yard signs are the first form of advertising that voters are exposed to. Strategizing on where to place your signs and […]
I sense employee anxiety rising as the death toll rises. All I can do is keep them calm, safe, and feeling like the work they are doing is meaningful. It is impossible to say how many “We are Open” banners, Covid signs, and supportive messages we have printed, but its thousands and thousands. I will […]
