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with a PulseEvery holiday season, stores transform with warm lights, festive colors, and themed signage. But Christmas decor isn’t just tradition; it’s a marketing tool rooted in psychology. Retailers use it to shape emotions, guide shoppers, and boost seasonal sales. Here’s how it works. Holiday Atmosphere & Emotional Priming <1> Christmas decor triggers nostalgia, comfort, and joy, […]
Black Friday didn’t begin as the shopping holiday we know today. In fact, its roots are surprisingly messy and a little chaotic. But over time, it transformed into the biggest retail event of the year, powered by massive promotions, doorbusters, and one crucial visual tool: signage. Below is a breakdown of where Black Friday came […]
What is a Silicone Edge? The silicone edge in Silicone Edge Graphics (SEG, or S.E.G.) is a thin strip of silicone sewn around the perimeter of a printed fabric design. The silicone strip allows the fabric to be inserted into a specially designed aluminum frame, creating a tight, frameless, and seamless display. How SEG Work […]
