How Should You Use Yard Signs to Advertise a Political Campaign?
Plant just one lawn sign two weeks after your opponent, and it equates to you losing potentially 350,000 impressions.
All you could possibly desire to learn about effective campaign signage, election sign history, political positioning on your visual display products, and fun facts
Plant just one lawn sign two weeks after your opponent, and it equates to you losing potentially 350,000 impressions.
The visual of those in a custom garment ready to launch your campaign and be there with you every step of the way must feel invigorating.
The political yard sign, while seemingly antiquated in the digital age that we live, is a trusty, highly effective way to earn name recognition, get a message spread, and to earn an unparalleled cost-per-impression benefit.
The point – visual displays convey more than written or verbal cues do. That is the power of the picture. The power to influence voters.
As a testament to the campaign’s cultural significance, a set of signs was donated to the Smithsonian, where it still resides to this day.
The polarization between Donald Trump and his supporters vs Hillary Clinton and her supporters was astonishing. Sign stealing became rampant at that time, and the soon-to-be president was a major target of yard sign theft.
Low information voters need more than just facts. They need the truth. But the truth requires research and an informed decision. It’s complex. It’s time consuming. Our lives are 130 characters on Twitter.
Remember in 2000, when George W. Bush won the presidency in large part due to the minuscule amount of 537 votes in Florida? Let that number marinate in your mind for a minute, then think about the ramifications of what 1,000 more votes can do for you.
You want those political signs visible for that final push. Plan to have enough volunteers and routes that are mapped out for time and efficiency to accomplish this vital last-day presentation of your signs.
Coronavirus has put an unbelievable strain on the whole country this year. COVID-19 has changed every facet of our lives. We’ve all suffered through lost jobs, store closings, and lockdowns, just to name a few challenges. These times have been cruel, brutal, and utterly painful both physically and mentally. This pandemic has no discrimination.