When you’re running a sale, visibility is everything. You can blast it on social media, send out emails, and update your website, but if the people driving or walking by your store don’t know it’s happening, you’re missing out on a huge pool of potential customers.
That’s where yard signs come in. They’re inexpensive, fast to produce, and placed in the right spot, and they can turn a casual passerby into a paying customer.
Here are 9 proven yard sign messages that can instantly boost your foot traffic and increase sales.
- SALE TODAY: The simplest and most effective sale message. Urgent, bold, and impossible to ignore. Perfect for any type of retail or service business.
- GRAND OPENING: Announcing your grand opening with a yard sign builds excitement and curiosity. Use large text and high-contrast colors for maximum impact.
- LIMITED TIME OFFER: Taps into the fear of missing out (FOMO). The more urgent the offer sounds, the more likely people are to stop in.
- 50% OFF / HUGE SAVINGS: Numbers grab attention fast. Whether it’s a percentage off or a dollar amount, make it large and easy to read from a distance.
- BUY ONE, GET ONE FREE: A tried-and-true promotion that customers instantly understand and love. Works especially well for products that can be shared.
- FREE GIFT WITH PURCHASE: Gives customers an extra reason to stop by. Even small gifts can make your promotion more enticing and memorable.
- BACK TO SCHOOL SALE: Seasonal promotions feel timely and relevant. Pair them with themed colors and graphics to match the season.
- CLEARANCE EVENT: Perfect for moving out old stock. Words like “clearance” signal deep discounts, which drive bigger purchases.
- YOU’RE 1 MINUTE AWAY: Directional signs help remove barriers to visiting your business. Add arrows for clarity and place them on nearby roads.
Make It Bold, Make It Seen
The best sale in the world won’t help you if no one knows it’s happening. A few well-placed yard signs can do the work of thousands of digital impressions, with zero ongoing costs. At Good Guys Signs, we design and print eye-catching, high-impact yard signs that get noticed. Whether you need a rush order or a seasonal set, we’ve got you covered.